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THE SOCIAL COMMERCE REPORT: How Facebook, YouTube, Pinterest, and other popular apps are upending the e-commerce space (FB, GOOG, GOOGL) BI Intelligence This is a preview of a research report from BI Intelligence, Business Insider's premium research service. To learn more about BI Intelligence, click here. Social media is becoming increasingly influential in shoppers' purchasing decisions. In fact, the top 500 retailers earned an estimated $6.5 billion from social shopping in 2017, up 24% from 2016, according to BI Intelligence estimates. In addition to influencing purchase decisions, social media is a large part of the product d...
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